DVDs and Blu-ray Discs of James Cameron 's "Avatar" flew off store shelves Thursday, the movie's first day in stores, despite being available in just the 2D format.
An early industry estimate set overall disc sales comfortably north of 4 million units, putting it well on track to become the year's top-selling release to date.
Blu-ray sales -- at 1.5 million copies -- well outpaced first-day sales of previous high-definition top dog " The Dark Knight ."
so not only is is the number one movie of all time but now is poised to be the top-selling DVD Blue ray disc of all time. That damn James Cameron.
-AL
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